The route of Toro wine releases an image under the slogan "leaving a trace"
The Toro Wine Route has released a corporate image and a ruby-colored circle logo with spots on one side and the legend "leaving a trace", with which it intends to promote wineries, lodges, museums and other enoturistic resources included in the route.
The new image is intended to promote the name of the Toro Wine Route and the identity of the territory of the Toro Designation of Origin and its outlying area, as it has been highlighted today in the presentation of the logo in the Palacio de los Condes de Requena in Toro. The route was born with the aim of promoting in a coordinated way public and private tourism promotion policies of Toro wine tourism, as well as promoting cultural activities in order to publicize the offer of wine tourism in the area.
In the same way, the route seeks to promote local commerce to try to avoid depopulation of rural areas of the D.O. and represent the interests of the various partners associated with it.
The route currently includes 26 wineries, seven restaurants and cafeterias, five hotels, four shops and wine bars, four town halls in Zamora, a wine and cheese museum, the Torguvi local action group and the regulatory council of the Designation of Origin of the Wine of Toro. These are unique and attractive places, among which there are both old and modern wineries that can be visited individually, as a family or in groups and to which are added charming accommodations and restaurants with "quality gastronomy, tradition and modernity".
The route has a web page, www.rutavinotoro.com, which offers information about the wine tourism experience in the area or the characteristics of the Toro Designation of Origin wine.
Similarly, on the official website of the route you can find the contact information of the different members of the route, as well as news related to the wine tourism in this wine area to which belong municipalities around the Douro River of the east of the province of Zamora and the west of Valladolid. The president of Zamora Council, Mayte Martín, recalled in the presentation that the germ of this route is the Enotoro initiative that the Council Corporation of Zamora promoted last year on the occasion of the celebration of the exhibition of The Ages of Man in Toro.
The route is already designed and is currently waiting for the official certification of the Spanish Association of Wine Cities (Acevín).